Branded patient campaign
Video, website, and social

Awards:
Clio Health | Bronze & Shortlist

TGCT is a rare condition that causes tumors to grow in patients’ joints. Although surgery can remove them, the tumors grow back like incessant weeds. Turalio is the first and only oral treatment for TGCT, finally giving patients a non-surgical solution.

Siobhan in Bloom uses stop-motion animation to tell a story about one patient’s emotional journey with TGCT. Set in the world of her favorite pastime, gardening, we see how Turalio helps Siobhan and her garden find the strength to bloom once again.

Video

Case Study

Website