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Unconventional - Work I have done to showcase ideas outside the box of traditional advertising.

Nike Air Jordans - To Promote the Nike Jordan Product Line, steps are demonstrating Jordon's iconic dunk from the free-throw line are painted on public basketball courts

 

 

 

 

 

 

 

 

 

 

MilliontreesNYC- Vinyl decals of leaves and trunks are wrapped around supporting poles in subway carts and stations to demonstrate the support of trees.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Huggies- Swings in public parks are spray-painted white to create the illusion of a Huggies diaper.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Mini cooper- Classic sliding game makes for an interactive billboard allowing pedestrians to 'make' a mini cooper.